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Astia London Programme 2009

Key Dates

London Investor Forum
Thu, Jun 18th, 2009, 12:00pm-06:00PM
Doing it Right in London: Programme Details & Schedule

Key Dates

London Investor Forum: Thursday 18 June, hosted by Osborne Clarke

Doing it Right London 2009 Schedule

Monday, 11 May 

8:30 - 8:45am
8:45 - 9:00am
9:00 - 10:45am
11:00 - 12:30pm
12:30 - 2:00pm
2:00 - 5:00pm
5:00pm
Registration, Breakfast & Networking
Opening Remarks: Astia and Morrison & Foerster
The State of Angel and Venture Investment
Leadership, Relationships & the Role of the Startup Executive
Lunch
Resources for Creating Investor Presentations
Networking

Tuesday, 12 May 

8:30 - 8:55am
9:00 - 10:45am
11:00 - 12:30pm
12:30 - 1:30pm
1:30 - 3:15pm

3:30 - 5:00pm

5:00pm
Registration, Breakfast & Networking
Developing a Blueprint for Today's Market
Mitigating Risk
Lunch
Closing the Sale: Your Customer &
Your Fundraising

Market Understanding for Successful
Business Development
Networking

Wednesday, 13 May (REGISTER FOR A SINGLE DAY PASS)

8:30 - 8:55am
9:00 - 10:45am
11:00 - 12:30pm
12:30 - 1:30pm
1:30 - 3:15pm
3:30 - 5:00pm
5:00pm
Registration, Breakfast & Networking
Tax Essentials for the Entrepreneur
Own Your Financials
Lunch
Tools for Financial Success
Pitch Practice with experts
Networking Reception

Thursday, 14 May (REGISTER FOR A SINGLE DAY PASS)

8:30 - 8:55am
9:00 - 10:45am
11:00 - 12:30pm
12:30 - 1:30pm
1:30 - 3:15pm
3:30 - 5:00pm

5:00pm
Registration, Breakfast & Networking
Due Diligence Process and Package
Due Diligence Checklist
Lunch
Term Sheet Negotiations
Advanced Fundraising and Options Beyond
Venture Capital

Networking

Monday, 11 May

Opening remarks

Sharon Vosmek, CEO, Astia
Natalie Diep, Partner, Morrison & Foerster

Panel: The State of Angel and Venture Investment

Entrepreneurs will hear directly from local investors about what is getting funded today, what are typical terms and what can the entrepreneur expect when fundraising in today’s market. Conversations will be led by VCs, Angels and Corporate Business Development experts and moderated by a seasoned legal expert active in negotiating in the current business climate for startups.

Moderated by James Gubbins, Partner, Morrison & Foerster
Panelists:
Brigitte Baumann, Go Beyond Ltd
Sherry Coutu
, Cambridge Angels
David McMeekin, London Technology Fund
Hugh Parnell
, Great Eastern Investment Forum
Dr Glenda Stone, Chief Executive, Aurora, Co-chair, Women's Enterprise Taskforce

Workshop: Leadership, Relationships and the Role of the Startup Executive

Led by inspirational, high flyer Sue Stockdale, this session will focus on the key components of effective leadership and the importance of building lasting business relationships that lead to business and personal professional success. Each entrepreneur will leave the session with a clear plan of action that they can take to move their own business forwards.

Led by: Sue Stockdale, Director, Sue Stockdale Ltd

Workshop: Resources for Creating Investor Presentations

Entrepreneurs will gain an understanding of the best practices for investor presentations with a focus on how to articulate your company as an attractive investment opportunity. Included in this session will be the essentials for presentations to angels, venture capitalists and strategic investors.

Led by:
Simone Brummelhuis, CEO and Founder, The Next Women
Isabel Fox, Founder, IF Communications

Tuesday, 12 May

Panel: Developing a Blueprint for Today's Market

This session will help entrepreneurs gain a fundamental understanding of how investors evaluate investment opportunities; how they evaluate the structure of a company, the team, the market opportunity, IP and the business model.

Moderated by: Brian Evje

Panelists:
Maria Dramalioti-Taylor, Founder & Managing Partner, Protos Capital
Andrew Gaule, Founder, H-I Network
Sally Goodsell, CEO, Finance South East
Emmet Kilduff, CEO, cmypitch
Cary Marsh, Founder and CEO, mydeo
Sháá Wasmund, Founder & CEO, Smarta

Workshop: Mitigating Risk

Entrepreneurs will learn to view the inherent risks within their business as seen by a potential investor or strategic partner. Risk elements include: founder, market, competitor, timing, financing, marketing, distribution, technology, products, hiring.

Led by:
Chris Blake
Emma Loisel

Panel: Closing the Sale: How well do you know your Customer and the role it plays in your Fundraising

Investors want to know your company has a strong pipeline of prospects. What they really want to know is that you can execute and close the sale. Whether you are in the early stages or an experienced entrepreneur, the ability to acquire customers is a primary factor in the decision making process of whether an investor will back your company. This session will focus on the art and science of customer acquisition and how your understanding of the customer strengthens your fundraising efforts.

Moderated by: Mike Turner, Partner, Osborne Clarke

Panelists:
Nick Beare, Investment Manager, Creative Capital Fund
Sophie Cornish
, Co-founder, notonthehighstreet.com
Cynthia Francis
, CEO & Co-Founder, Reality Digital
Holly Tucker,
Co-founder, notonthehighstreet.com
Jon Vollemaere
, Vollume

Workshop: Market Understanding for Successful Business Development

Entrepreneurs will be asked to bring their customer presentations and receive feedback on how well you understand your market, ideas about how to enter new vertical markets, channels, strategic partners and build on your success.

Led by: Permjot Valia, Help with Sales
www.businessangelblog.com

Wednesday, 13 May

Workshop: Tax Essentials for the Entrepreneur

From how to structure your business as the most tax efficient investment vehicle to R&D tax credits, this interactive workshop will ensure that the entrepreneur is tasked with the key tax essentials. Led by tax specialists, the workshop will also include important tax housekeeping items and the importance of correctly implemented share schemes to incentivise management. Through case studies, entrepreneurs will leave being tax aware.
Led by:
Karen Cooper,
Partner, Osborne Clarke
Andrew Seidler,
Director, Tenon Group

Panel: Own Your Financials

Financials are essential to both a successful business and fundraising. This session will prepare the entrepreneur for the first and subsequent meetings with investors. Participants will learn the terms and skills needed to create a defensible financial picture of the company helping them to better articulate and defend the business model and strategy.

Moderated by Clare Logie, Director, Women in Business and Head of Sponsorship & Events, Bank of Scotland Corporate

Panelists:
David Bloom, fdunlimited
Dr. Chris Hollowood, Apposite Capital
David McMeekin, London Technology Fund
Anna Sofat, Addidi

Workshop: Tools for Financial Success

This session focuses on the tools for financial success and will delve deeply into what the CEO should do to be most capital efficient while exploiting the market opportunity.

Led by:
Judy Gibbons
, Accel Partners
Celia Francis, WeeWorld

Workshop: Pitch Practice with experts

This session will help the entrepreneurs hone their investor presentations, putting into practice the information received during the programme to date. Feedback will be given during the sessions in order to assist the entrepreneurs prepare for Friday's screening day.

Led by:
Steve Brown
, Tenon Group
Jenny Fielding
Gary Reeman, Alpina Search

Whitney Rockley, Nomura
Tracey Scriber, MMC Ventures

Thursday, 14 May

Panel: Due Diligence Process and Package

Entrepreneurs need to prepare for the standard questions and have specific company documents readily accessible for the due diligence process. This session will educate the entrepreneur about the process of due diligence as well as identify the critical components for a ready made due diligence package. Investor expectations have evolved; this session will ensure the Astia entrepreneurs are well prepared.

Moderated by Ed Lukins, Partner, Morrison & Foerster

Panelists:
Rowena Ironside
Lyn Leaper, Astex Therapeutics
Peter Vandervelde, Tenon Group
Dominique Valentiny

Workshop: Due Diligence Checklist

This will be a working session with a standard due diligence check list to identify the process and the necessary components. The workshop will be run by a legal professional with in-depth experience of managing the due diligence process on behalf of their investor and company clients.

Led by:
Jen Grabowski, Osborne Clarke

Rob Wood
, Osborne Clarke

Sarah Wyatt
, Osborne Clarke

Term Sheet Negotiations

Negotiating the terms of the investment deal is a critical component of securing funding as well as navigating the longer term relationship between investor, CEO and founders. This session will highlight the basic terms and educate the entrepreneur about the various items that investors view as non-negotiable.

Moderated by Saul Sender, Partner, Reed Smith LLP

Panelists:

Robyn Abraham, International Capital Solutions
Daniel Green, BioCeramic Therapeutics
Robert Jenkins, Protos Capital
Sarah Ryan
, LexisNexis

Advanced Fundraising and Options Beyond Venture Capital

Series B and beyond there are a different set of investment parameters to consider. A panel of experts will discuss the different types of investors, process, typical deal terms, preference structures, valuations and provide tips on how to successfully negotiate terms in the current economic environment. All too often, the inexperienced management team will make crucial mistakes negotiating early investment rounds, resulting in future investors walking away. The panel will also discuss non-equity financing options, including venture debt and A/R financing, and will address the implications of insider rounds, bridge financing and down rounds/recapitalisations.

Moderated by Brian Evje

Panelists:
David McMeekin,
London Technology Fund
Hazel Moore,
Chairman and Founder, FirstCapital
John Nuttall,
CEO and Co-founder, First Columbus
Amanda Tonsgaard, Capital Dynamics


Friday, 15 May

Company Screening Day

The Screening Day is being hosted by Reed Smith LLP at their London offices.

 

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